Hidays campaign hero
Brand Creation · Campaign

Hidays

BRAND CREATION
THCV gives you energy to actually get things done. I built Hidays around that. A brand strategy and creative direction rooted in a fun, retro 2000s aesthetic, bright, vibrant, and full of life. From there it was everything the brand needed to exist in the world. Website, social, video, and in store signage. All of it built to match the product's energy.

Campaign Video

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